The Liverpool FC defender becomes the second ambassador of Tundra, joining British grime MC P Money who has collaborated with the organisation to create a music video unveiling van Dijk.
According to a release Van Dijk will look to ‘integrate himself further into the gaming community’ in addition to supporting and developing Tundra’s business goals.
Van Dijk becomes the latest footballer to enter the gaming and esports industries. He joins the likes of Everton player Dele Alli who became a global ambassador of EXCEL ESPORTS in November 2020. Additionally, Harry Maguire and Dominic Calvert-Lewin are ambassadors of British esports organisation SMPR.
Tundra Esports currently fields rosters in Fortnite, FIFA, and Dota 2 in addition to its roster of six content creators. Most recently, the organisation joined forces with gaming café chain SideQuest in a deal that enables it to use all SideQuest facilities as training bootcamps.